Ending the year of 2013 is actually the start of something new for your business. It is the time to think of something that will be progressive for your business. Permitting it to grow and entice new customers from the start and until the latter part of the year of 2014 is vital for your business. Here are effective marketing tips that will help your business this 2014.
According to statistics more than 1.2 billion individuals use their mobile phones when using the web. Also, a large percentage of shoppers use their mobile phones in purchasing products, whether they are at home or they are outside their homes. This means that mobile phones are really important today in the trading industry.
Concluding to these facts, your business should really be mobile compatible. Your emails and website designs must be mobile-friendly to attract more customers and to give more convenience for them.
Videos for Marketing
It is not surprising why videos are important in marketing your products, since 90% of the online traffic goes to videos. They are easy to understand because users don’t need to imagine it in their minds, but the visuals are provided by the video itself. When creating a video, be sure that it is simple and short so that viewers will not be bored and understand it immediately. It must also contain the most important things about the product. Adding up, when creating a video, you can feature some of your customers using your product or other advantages of using the product.
Importance of Social Media
Social media are far more important than just being a socializing website. News in social media websites spread fast because of people sharing posts on Facebook, sharing Pinterest pins, twitting or retwitting in Twitter and others. If your business have its own social media account, they can be easily shared or reposts by your customers if they love your product. Therefore, it is not only you who markets your business, but as well as your customers who enjoy using your products.
Creating Contents and SEO
When creating content, be sure that it is very interesting. It should contain the most important things about the product. You should also incorporate keywords so that your contents will be ranked in SEO like Google. Another tip is that you should create valuable contents regularly rather than leaving it there not updated. Keeping your posts up to date gives an idea to search engines that your website still exists therefore ranking you higher than others. You can also break down a large portion of content and then spread it to different channels on the web so that there will be more users who can find your contents immediately.