Digital Marketing has made great progress since the dot com revolution. Once thought to be more of an art than science, it has become a full-blown technical field with consistent practices resulting in promising, recurring results.
One of the tools used by marketers and professionals is free local business listings sites. These are high-traffic, keyword-laden sites that offer virtual estate to businesses. When companies make profiles on them, they see a constant surge in free organic traffic to their official websites and other social media handles, as it sends positive signals to search engines. This results in improved search rankings, site authenticity, and more.
In this post, we are going to explore the top Dofollow free local business listing sites in the Canada.
Why Business Listings Websites in Canada?
In the beginning, business listings were basic and not more than, well just lists. Today, in order to be relevant, they are full-blown review sites with interactive sections for users to connect with each other correspond online.
Here are some obvious benefits of listing your business on these platforms.
Free Organic Traffic
These sites have millions of users a month. They are well-established and considered a leader in their niche. Profiling your company online on these sites will give a boost to online traffic on your website.
Boost Site Authority
By listing your business sporadically on the web, search engines will get positive signals regarding your company’s presence online. In return, it will improve search rankings and site authority. If you are looking to improve engagement and conversions, this is the way to go.
Improve Local Audience Presence in Canada
While profiling on these websites, make sure to use keywords properly with respect to NAP, location, and other key factors. This pays in hard cash. For instance, if you are running a plumbing company, a highly localized campaign can get customers’ feet in your company’s door.
Before, search engines algorithms were easy to play and get them in your flavor. Now, SEO is not a static thing where you play with it for a day or two and then forget about it for a year. You need to adapt to changing environment to reap potential rewards.
Importance of Dofollow Listings Today in Canada
Before we dive into the details of our top local business listings websites, it is worthwhile to know that you must aim for quality or quantity. It is better to have a few quality citations and backlinks than a boatload of low-quality links littering your website.
Now, to the local business listing sites.
Top Business Listing Sites in Canada
Yelp is at the top of the food chain with around eighty-five million visitors in a quarter of 2012. It is widely used by internet users to discover and rate new and established businesses. Yelp is more integrated and social than other business listings and reviews sites as users can exchange messages and follow each other.
Following are some of the options offered by Yelp Business:
- Private & public channels to communicate with prospects.
- Profile tracking.
- Add media and other content to your profile for better visibility and credibility.
- Recommend other companies and let them recommend your name.
It is fairly easy to secure your spot on Yelp. Either you claim the existing page by clicking the claim button. This will trigger the process of getting control of your page. If not, create a Yelp account to start the process.
Google My Business
Google My Business is a great way to boost the online presence of your business. As Google is considered to be the most widely-used search engine, you can get exceptional rewards by making your presence worthwhile on it.
When you get a place on Google My Business, you are entitled to:
- Get feedback from prospects and clients and show off.
- Make it easier for prospects to discover your company.
To set up the page, go to the Google My Business site and then start the process of signing up. If you are an SEO professional, you are probably aware of and using Google My Business to boost the virtual presence of the business.
As the name suggests, CityLocal Pro is all about local businesses and how you can explore the city to get the best company for your work. It has a unique listings style that lets you find companies easily.
For marketers, there are high-traffic pages that receive impressive volumes of traffic each month. It is worth having your business name on those pages. Apart from a free business page, you can get premium advertisement services which include a comprehensive suite of digital marketing and some more.
Bing is another highly popular search engine. It depends on who you ask, but the number of users is only fewer than the king of browsers. Some estimates put around thirty percent of web browsers on Bing.
Bing Places is a business listing suite offered by Bing. It offers all the relevant tools to marketers to effectively list and market their businesses.
A pro tip – Bing is the default search engine for Internet Explorer and Edge browsers on different versions of Microsoft Windows. As the PC market is dominated by Windows, you would not want to miss out on this free user base.
Best Of The Web
Best Of The Web (BOTW) was first announced in 1994. Since then, it has managed to remain relevant to both professionals and amateur digital marketers. Now, it sports over 16 million businesses and receives scores of users a month on its website.
Although the free listing is free, you need to pay a premium to get extra coverage and a complete suite of tools.
The best thing about BOTW is its relevance in North America, such as the US and Canada as well as UK. If you want to boost your brand’s online visibility and directly affect engagement and conversion, Best Of The Web is a worthy choice.
First published in 1966 in its classic yellow book form, Yellow Pages quickly became a yardstick to gauge the importance and relevance of the succeeding business directories in print form. What sets it apart from the competition is its organization. Instead of laying everything out alphabetically, Yellow Pages went according to business categories. The trend is followed to this date in both print and electronic formats.
In its virtual site, Yellow Pages are relevant because of the large traffic it attracts per month. In addition to that, YP stays up-to-date in three ways:
- By offering coupons.
- By listing diverse industries.
- By posting blog content consistently.
It has impressive conversion rates because those who go to YP for info, mean business. Some studies put a monthly number of visitors around sixty percent, of which, ninety-one percent contact a company within a day.
Foursquare plays the idea of being a full-fledged social media website while retaining its original ethos. In the past, it has experienced receding numbers but managed to make a comeback with an intense overhaul of its platform by adding new and exciting features.
One thing is sure, if you run a physical store, you can always benefit from Foursquare. There are around two million local storefronts listed on the platform and the numbers are mounting. With over twenty million visitors every month, you are sure to get some sweet responses for your own company.
Better Business Bureau
This is the badge businesses love to wear and show off wherever they get a chance. It is not like other business listings sites. Better Business Bureau (BBB) boosts immense popularity and trust among modern clients and having accreditation from it can ease off prospects in trusting your company.
There is a formal process of getting accreditation, but once it is done, people can verify anytime that your business is indeed verified and endorsed by BBB.
Another fact about BBB is that it is among the top one thousand websites and among four thousand global domains.
With this much authority, BBB rakes in seventeen million to twenty million users per month. It is worth taking a shot to list your business on BBB in Canada.
Nextdoor started as a cute, neighborly project. These days, it is a highly popular business review site and listings platform that can rival the more established names in its field.
It sports a robust user base with over sixty-five percent of users recommend businesses on average. After claiming your free page, you can either purchase Nextdoor advertisement or you can go free Business Posts on the platform.
What sets Nextdoor apart from other local business listings sites is its tight local integration. For instance, if you post something, it will instantly go to the feeds of people who are within a two-mile radius of your business.
And then it has over a hundred million visitors every month and is considered to be among the top hundred websites in the Canada.
It may seem tricky at first to find the best online platforms to list your business. This list will help you in shortlisting the best of the best. This way, you can market your business in an efficient and hassle-free way.
List of Free Local Business Listing Sites In Canada
Business Listing Sites Canada